Values
Ethical
Everyone deserves a share of the profits.
We pay a price which recognises the quality of the coffee and guarantees to cover the costs of production.
Our producing partners are profitable in their coffee farming, which helps to guarantee the longevity of our industry and allows them to enjoy an improved quality of life.
Sustainable
We take our responsibility to our planet seriously. Our Loring “smokeless” roaster produces up to 80% fewer greenhouse gases in every roast, compared to conventional roasters.
Every single coffee bag is certified CO2-neutral and is 100% plastic and aluminium-free making our bags easily recyclable. Our postal bags are made from 100% recycled plastic and are also recyclable.
World Class Coffee
No compromise, the very best every time, Our founders consistently seek perfection in the athletic world, leading to unparalleled results.
We apply the same rationale to our coffee. We regularly taste test our coffee to ensure every batch is as good as the last.